面授课程

在项目期间,您将参加7个面授模块,其中马德里和巴塞罗那的校园模块在Esade商学院进行,米兰和罗马的模块在博科尼博科尼管理学院进行。


面授课程模块非常严格四座城市中开展,课堂上可以与ESADE商学院和博科尼管理学院的知名教授进行互动。

远程授课

远程学习模块是为期一周的面授模块的延伸课程。远程模块总课时为六周,都是紧接着每个面授模块进行的。学员能在回国继续工作的同时,深入研究面授模块的课题。


这种工作和学习同时进行的学习模式能够让学员把所学的理论知识立即投入实践。


远程学习模块的严格程度与面授课程模块相当,但该课程的平台直观且操作简易,学员能根据自身能力调整课程讲解速度。


在线课程模块特点:

  • 生动/可录制的在线课程
  • 个人和小组课业
  • 论坛和博客
  • 教授指导进行商业竞赛
  • 在线案例和读物

面授课程一周课程表

Monday

Tuesday

Wednesday

Thursday

Friday

Saturday

Exam

Finance for Marketing and Sales

CRM and Business Intelligence

Finance for Marketing and Sales

Marketing Creativity and Innovation

Marketing Creativity and Innovation

coffee break

coffee break

coffee break

coffee break

coffee break

coffee break

Exam

Finance for Marketing and Sales

CRM and Business Intelligence

Finance for Marketing and Sales

Marketing Creativity and Innovation

Marketing Creativity and Innovation

lunch

lunch

lunch

lunch

lunch

lunch

CRM and Business Intelligence

CRM and Business Intelligence

CRM and Business Intelligence

Finance for Marketing and Sales

Marketing Creativity and Innovation


coffee break

coffee break

coffee break

coffee break

coffee break


CRM and Business Intelligence

Business Projects Presentation

CRM and Business Intelligence

Finance for Marketing and Sales

Group work

Marketing Creativity and Innovation